Vircon Legal advised Bobu on its seed round led by Letven.
Bobu is a Turkish mobile gaming studio developing original IP across casual and mid-core genres, with a global publishing footprint and a data-led approach to live-ops. The studio operates against an international player base from launch, treating user-acquisition, monetization design and creative testing as a single integrated discipline rather than separate functions — the operating model that distinguishes scaling Turkish studios from the long tail of single-title independents.
Turkey has emerged as one of the most strategically important mobile gaming hubs globally, on the back of a deep talent pool, internationally competitive cost structure and a string of category-defining exits across hyper-casual and casual genres. The seed stage for a Turkish gaming studio is now typically about converting one or two early prototypes into a repeatable hit-rate and live-ops capability that can support a multi-title portfolio strategy. That requires patient capital and investors who can pattern-match against global studio scaling, which is the strategic gap family-office and operator-led capital has stepped in to fill alongside dedicated gaming VCs.
Letven is a Turkish family office and active venture investor backing technology and consumer-tech companies; the firm pairs patient capital with strategic networks across Turkey and the region. For a seed-stage gaming studio, the combination of long-duration capital and operator access is materially more useful than venture-style growth pressure during the years required to build sustained creative throughput. For Bobu, the seed round provides the runway to extend its title portfolio and live-ops cadence against a global player base, with the kind of patient backing that gaming-studio scaling requires.
