Vircon Legal have advised İno Cosmetics on its pre-seed round led by 51 Digital.
İno Cosmetics is a Turkish beauty and personal-care brand building a digitally native portfolio of products with a content-led and community-driven go-to-market motion — combining D2C operations with strong brand storytelling.
51 Digital is a Turkish early-stage venture firm and accelerator, investing in consumer, digital and content-led brands; the firm’s hands-on operational support is especially valuable for D2C builders scaling from launch.