Vircon Legal advised PulpoLabs on its pre-seed round led by Teknasyon.
PulpoLabs is a developer-tools and product-experimentation studio building infrastructure for AR/immersive product teams, designed to lower the engineering cost of shipping AR features across consumer and commerce surfaces. The team’s wedge is the practical engineering reality that AR features are easy to demo and difficult to ship into production at scale — a gap that has historically constrained which brands and product teams can actually deploy AR as part of their mainline customer experience.
Developer infrastructure for AR has matured into a durable category even through cycles where the broader consumer AR/VR narrative has softened, because the structural demand sits with mobile and commerce product teams that want AR functionality without owning the underlying engineering depth. Turkey’s combination of mobile-engineering talent and a strong corporate-strategic capital base — built around long-running app publishers and consumer-tech operators — has produced a credible cluster of developer-tools companies in this segment. Pre-seed rounds led by strategic operators rather than financial-only VCs give product-led teams faster access to design partners and reference deployments, which materially compresses the time required to validate product-market fit.
Teknasyon is one of Turkey’s leading mobile app publishers and a strategic investor in the broader app-ecosystem; the corporate-strategic capital paired well with PulpoLabs‘ developer-tools positioning. Beyond capital, the partnership delivered direct distribution into Teknasyon’s app portfolio — a level of design-partner access that financial investors at pre-seed typically cannot match. The pre-seed round positions PulpoLabs to validate its developer-tools wedge with strategic-partner deployments before scaling into broader enterprise customer acquisition.
