🇹🇷Türk hukuk bağlamı arıyorsanız bu kavramın Türkçe versiyonu:Serviceable Addressable Market — SAM (Hizmet Verilebilir Erişilebilir Pazar) →
Serviceable addressable market (SAM) narrows the TAM to the segment a company can actually target with its current model, geography, language and product fit. It is a more honest figure for planning than the headline TAM.
SAM frames the realistic playing field; SOM then estimates the share a company can win within it over a given horizon.