E-commerce in Turkey now operates under one of the most actively enforced regulatory regimes in the region. Distance sales contracts, ETBIS registration, electronic intermediary service provider obligations, and the rising compliance bar for cross-border marketplaces have turned what used to be a website launch checklist into a continuous compliance discipline. Vircon Legal advises e-commerce operators, marketplaces, and SaaS-enabled commerce platforms on this rapidly evolving area.
Our e-commerce practice covers:
- ETBIS registration: scope analysis, threshold calculation, registration filings (see our ETBIS Registration Checklist)
- Distance sales contracts: clause drafting, withdrawal rights, pre-contractual information, language requirements
- Electronic intermediary service provider classification and notice-and-takedown procedures
- Cross-border e-commerce structuring: VAT compliance, import duty treatment, regulatory taxonomy for foreign sellers serving Turkish consumers
- Marketplace platform terms: seller agreements, dispute mechanisms, KYC for merchant onboarding
- Payment integration: e-money licensing intersection, PCI DSS compliance, fraud allocation
- Consumer protection: advertising standards, comparison disclosures, dark pattern audits
- Data protection overlap with KVKK & GDPR: cookie consent, profiling, behavioral advertising
We routinely advise marketplace operators expanding into Turkey, Turkish e-commerce companies preparing for international expansion, and venture-backed D2C brands navigating their first regulatory inspections. Our integration with technology law, data privacy, and SaaS contracting practices means we can advise across the full stack without siloed handoffs.
Founder Academy resources
Free, practical checklists for this area: ETBİS Registration Checklist, E-commerce Mandatory Legal Texts Checklist.