{"id":8002,"date":"2026-05-11T22:27:03","date_gmt":"2026-05-11T22:27:03","guid":{"rendered":"https:\/\/virconlegal.com\/term\/yikici-inovasyon\/"},"modified":"2026-05-12T19:54:28","modified_gmt":"2026-05-12T19:54:28","slug":"yikici-inovasyon","status":"publish","type":"term","link":"https:\/\/virconlegal.com\/tr\/term\/yikici-inovasyon\/","title":{"rendered":"Y\u0131k\u0131c\u0131 \u0130novasyon"},"content":{"rendered":"

TLDR<\/h3>\n

Y\u0131k\u0131c\u0131 \u0130novasyon, daha az kayna\u011fa sahip k\u00fc\u00e7\u00fck \u015firketlerin ba\u015flang\u0131\u00e7ta g\u00f6z ard\u0131 edilen pazar segmentlerini daha basit ve uygun fiyatl\u0131 tekliflerle hedefleyerek k\u00f6kl\u00fc i\u015fletmelere nas\u0131l meydan okuyup onlar\u0131 zamanla nas\u0131l yerinden edebilece\u011fini a\u00e7\u0131klar.<\/p>\n

Y\u0131k\u0131c\u0131 \u0130novasyon Nedir?<\/h3>\n

Clayton Christensen taraf\u0131ndan ortaya at\u0131lan Y\u0131k\u0131c\u0131 \u0130novasyon, pazar\u0131n alt ucunda veya yeni ni\u015f pazarlarda ba\u015flayan, ard\u0131ndan yava\u015f yava\u015f yukar\u0131 hareket ederek k\u00f6kl\u00fc oyunculara meydan okuyan inovasyonlar\u0131 ifade eder. \u00d6nemli \u00f6rnekler aras\u0131nda Netflix’in video kiralama sekt\u00f6r\u00fcn\u00fc, Uber’in taksi sekt\u00f6r\u00fcn\u00fc ve ak\u0131ll\u0131 telefonlar\u0131n foto\u011fraf makinelerini d\u00f6n\u00fc\u015ft\u00fcrmesi say\u0131labilir.<\/p>\n

Temel \u00d6zellikler:<\/h3>\n","protected":false},"excerpt":{"rendered":"

TLDR Y\u0131k\u0131c\u0131 \u0130novasyon, daha az kayna\u011fa sahip k\u00fc\u00e7\u00fck \u015firketlerin ba\u015flang\u0131\u00e7ta g\u00f6z ard\u0131 edilen pazar segmentlerini daha basit ve uygun fiyatl\u0131 tekliflerle hedefleyerek k\u00f6kl\u00fc i\u015fletmelere nas\u0131l meydan okuyup onlar\u0131 zamanla nas\u0131l yerinden edebilece\u011fini a\u00e7\u0131klar. Y\u0131k\u0131c\u0131 \u0130novasyon Nedir? Clayton Christensen taraf\u0131ndan ortaya at\u0131lan Y\u0131k\u0131c\u0131 \u0130novasyon, pazar\u0131n alt ucunda veya yeni ni\u015f pazarlarda ba\u015flayan, ard\u0131ndan yava\u015f yava\u015f yukar\u0131 […]<\/p>\n","protected":false},"author":4,"featured_media":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"categories":[],"class_list":["post-8002","term","type-term","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/term\/8002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/term"}],"about":[{"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/types\/term"}],"author":[{"embeddable":true,"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/comments?post=8002"}],"version-history":[{"count":5,"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/term\/8002\/revisions"}],"predecessor-version":[{"id":9449,"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/term\/8002\/revisions\/9449"}],"wp:attachment":[{"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/media?parent=8002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/virconlegal.com\/tr\/wp-json\/wp\/v2\/categories?post=8002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}