{"id":9794,"date":"2025-01-08T12:08:00","date_gmt":"2025-01-08T12:08:00","guid":{"rendered":"https:\/\/virconlegal.com\/citayi-yukseltenler-48-emrecan-kercek-plug-play\/"},"modified":"2026-05-14T08:24:57","modified_gmt":"2026-05-14T08:24:57","slug":"citayi-yukseltenler-48-emrecan-kercek-plug-play","status":"publish","type":"post","link":"https:\/\/virconlegal.com\/tr\/citayi-yukseltenler-48-emrecan-kercek-plug-play\/","title":{"rendered":"\u00c7\u0131tay\u0131 Y\u00fckseltenler 48: Emrecan Ker\u00e7ek – Plug & Play"},"content":{"rendered":"

\u00c7\u0131tay\u0131 Y\u00fckseltenler’in 48. b\u00f6l\u00fcm\u00fcnde, Y\u00f6netici Orta\u011f\u0131m\u0131z Erdem M\u00fcmtaz Hac\u0131pa\u015fao\u011flu<\/a> ve e\u015f-sunucu, Opus Partners<\/a> kurucusu H\u00fcseyin O\u011fuz<\/a>, Plug and Play Tech Center T\u00fcrkiye<\/strong><\/a> Venture Lead’i Emrecan Ker\u00e7ek<\/a><\/strong>‘i a\u011f\u0131rlad\u0131.<\/p>\n

Sohbetin merkezindeki tez netti: Plug and Play gibi global h\u0131zland\u0131r\u0131c\u0131lar T\u00fcrk giri\u015fimleri i\u00e7in sermayeden \u00e7ok d\u00fcnya havuzuna eri\u015fim sa\u011flar; 90.000+ startup ile olu\u015fturulmu\u015f bir network\u00fcn de\u011feri her tur sonras\u0131 katlan\u0131r.<\/strong> Vestel’den Plug and Play’e uzanan kariyer ge\u00e7i\u015fini ve global modelin T\u00fcrkiye’deki yans\u0131malar\u0131n\u0131 detayl\u0131ca konu\u015ftuk.<\/p>\n

Kurumsaldan VC d\u00fcnyas\u0131na: Vestel’den Plug and Play’e<\/h3>\n

Vestel’deki kurumsal birikimin VC taraf\u0131nda nas\u0131l bir avantaja d\u00f6n\u00fc\u015ft\u00fc\u011f\u00fc, kurumsal-startup-yat\u0131r\u0131mc\u0131 \u00fc\u00e7geninde edinilen perspektifin “yat\u0131r\u0131mc\u0131 zihninin nas\u0131l olgunla\u015ft\u0131\u011f\u0131”<\/strong> \u00fczerine somut \u00e7\u0131kar\u0131mlar.<\/p>\n

Plug and Play’in T\u00fcrkiye i\u015f modeli<\/h3>\n

T\u00fcrkiye’de erken a\u015fama yat\u0131r\u0131mlara bak\u0131\u015f, global Plug and Play modelinin yerel uyarlamalar\u0131, kurumsal partner programlar\u0131n\u0131n kurucuya getirdi\u011fi fayda ve “h\u0131zland\u0131r\u0131c\u0131 + yat\u0131r\u0131mc\u0131 + kurumsal pazarlama”<\/strong> \u00fc\u00e7l\u00fcs\u00fcn\u00fcn de\u011feri.<\/p>\n

90.000+ startup ile global havuzun g\u00fcc\u00fc<\/h3>\n

Plug and Play’in d\u00fcnya genelindeki 90.000+ startup a\u011f\u0131, T\u00fcrk giri\u015fimleri i\u00e7in sundu\u011fu pazar eri\u015fimi, kurumsal m\u00fc\u015fteri kap\u0131s\u0131 ve global yat\u0131r\u0131mc\u0131 introlar\u0131 \u2014 yerel sermaye k\u0131tl\u0131\u011f\u0131nda bir network kald\u0131rmas\u0131<\/strong> olarak h\u0131zland\u0131r\u0131c\u0131n\u0131n de\u011feri.<\/p>\n

Yat\u0131r\u0131mc\u0131 olman\u0131n incelikleri<\/h3>\n

Giri\u015fimcilere ve yat\u0131r\u0131mc\u0131lara y\u00f6nelik kritik tavsiyeler \u2014 pre-seed\/seed sinyalleri okuman\u0131n disiplini, kurucu psikolojisini do\u011fru tartmak ve yat\u0131r\u0131mc\u0131\u2013giri\u015fimci ili\u015fkisinin uzun vadede nas\u0131l korundu\u011fu.<\/p>\n

T\u00fcrkiye i\u00e7in uzun vadeli stratejiler<\/h3>\n

Plug and Play’in T\u00fcrkiye’de b\u00fcy\u00fcyen giri\u015fimcilik ekosistemine y\u00f6nelik uzun vadeli hedefleri \u2014 hangi sekt\u00f6rlerin \u00f6nceliklendirildi\u011fi, hangi corporate partnerlerle \u00e7al\u0131\u015f\u0131ld\u0131\u011f\u0131 ve “yerel + global” sentezin pratikteki kar\u015f\u0131l\u0131\u011f\u0131.<\/p>\n

Bu b\u00f6l\u00fcmde dinleyeceklerinizden bir bak\u0131\u015f<\/h3>\n